d'addario

D’Addario is a US family-owned company and one of the best-known and respected string and musical instrument accessory manufacturers. Their wide range of products includes strings for guitar, violin, cello, bass, wind instruments, and accessories such as picks, capos, and tuners. D’Addario’s dedication to quality, longevity, and innovative craftsmanship has become the standard for musicians of all levels.

Having an Artist Relations department within CenterStaging enables D’Addario to further solidify relationships with the Los Angeles music community, session players, educators, and artists. Now that they are local, D’Addario can get feedback directly from artists and integrate it into product development. It also enables the realization of artist clinics, product demonstrations, and sponsorship that serve to enhance their brand and achieve local musician loyalty. Additionally, the eclecticism of the music culture in Los Angeles provides a test lab for new strings and accessories, which puts D’Addario’s products at the forefront of innovation and in tune with market demands. With its physical presence in CenterStaging, D’Addario reaffirms its mission to support the creative process and retain its leadership in the market.

“Artist Relations is really important to our company. Being here at CenterStaging is such a great opportunity to be in the premier rehearsal area in Los Angeles. We’ve never had that type of presence before, we always did it kind of quietly, so we really wanted to step it up a little bit and get more active and create more of a community out of our family of artists. This place is perfect for that.” -Jim D’Addario

Feel free to reach out to our sales team if you see any products below that you are interested in. We are happy to work with our contacts at D’Addario to help you out!

Contact: Aaron Vishria

Email: centerstaging@daddario.com

Website: daddario.com